We name files for the media plan: campaign, motif, aspect, language. The editor’s private timeline names stay in the suite.
Colour-managed stills and video sit in parallel folders with a short readme: LUT, white, and what was approved.
Raws stay in our working storage unless bought. What the client receives is what they licensed.
A year later, brands ask for a new crop. If the archive is clean, that is a morning. If it is a pile, it is a new job.
We keep the working project for the revision window in the estimate. After that, restore is a quoted retrieval, not a favour.
Promercure keeps a room on Freie Strasse, above a quiet courtyard. The work is for watch ateliers, glass labs and the museums that borrow their objects for a season. Days are short and plotted. Macro on the bench in the morning, a portrait by the Rhine window after lunch, grade before the courier.